Cerim
With its dynamic and fresh style, Cerim was the Florim brand capable of responding with immediacy to a wide segment of the public eager to create stylish environments with a recognizable design.
The Evolution in Contemporary Design
Before 2022, FLORIM was the "Corporate Brand," and all its products were classified under six brands: Floor Gres, Rex, Cerim, Casa dolce casa-Casamood, CEDIT, and FLORIM stone.
Starting in February 2022, Florim also became a "product brand," and the four "pioneer brands" (Floor Gres, Rex, Cerim, Casa dolce casa-Casamood) evolved into four diversified design expressions of FLORIM—each with its own style inherited from the previous commercial brands.
The Cerim brand
For customers looking for a functional and contemporary ceramic product, Cerim offered an attractive range of materials with increasingly high performance, new formats, new thicknesses, and different surfaces to cater to the tastes of a wide market segment.
Thanks to the quality, research, and technology of the Florim group, Cerim products were adaptable to all private and commercial living spaces with medium and low traffic.
The Cerim brand has evolved in the expression of Florim's Contemporary Design.
The history of the brand
The history of Cerim began in the early 1960s in Mordano, in the province of Bologna, at the heart of the Faenza ceramic landscape, a major production district historically dedicated to the world of majolica.
In 1990, the company, specializing in the production of coordinated floors and wall coverings, was acquired by Floor Gres, leading to the creation of Florim Ceramiche.
The Cerim brand was initially oriented towards the residential sector, focusing on the production of white-body wall tiles. The evolution of the market led the brand to adopt a style shift towards product freshness and versatility.